FAQ

Frequently Asked Questions about Exhibiting

As an Exhibitor, what are my responsibilities at the B2B?

The official policies and procedures for exhibitors are outlined in the Exhibitor Policies and Resource Guide but some of the main responsibilities include:

Setting up your booth before the show opens and tearing down your booth no earlier than 5:30 pm on the day of the show.

Staffing your booth at all times.

Providing sufficient insurance to cover your booth.

Have an idea for a new promotion or sponsorship?

You’ll have the exclusive the first year, the second year you’ll get first right of refusal and the third year it will be opened to all exhibitors (subject to change). If you are interested in sponsoring this year’s Business to Business Trade Show, please contact Calvin Rinck, LAEGC Marketing Director at (207) 784-0161 or by e-mail at crinck@economicgrowth.org.

Promotions are available to show exhibitors only.

Sponsoring is a cost effective way to get your company name out to a wide audience by piggy backing on advertisements already being distributed. From small to large budgets, a sponsorship will give you increased visibility and impressions across a variety of media mediums that you organization may not have the budget to enter.

How can I prepare for the Trade Show?

It’s important to go into the Business to Business Trade Show with a pre and post show game plan.

To make the most of your experience, consider these ideas:

  • Pre-show marketing: Drive customers to your booth by launching a new product or showcasing something new and exciting.
  • Set goals for the show, including how many new contacts you hope to make, how many existing customers you hope to meet, and what new resources you can find for your business from the other exhibitors.
  • Once the show is over, follow up with post-show contacts. Thank people for visiting your booth and encourage them to do business with you.

Remember, the Business to Business Trade Show serves as an opportunity. It’s up to you and your staff to make the most of it.

How can my customers or potential customers find me at the Business to Business Trade Show?

The Sunday before the event, the Sun Journal will publish a special insert distributed to approximately 34,000 homes and businesses throughout the greater Lewiston-Auburn and Androscoggin County area.

On the day of the event, B2B attendees will also be provided with a copy of the insert, in which each exhibiting business will be listed with their corresponding booth number.

The insert also includes a map of the trade show floor, brief write-up of exhibitors, local economic development news and a free business size card ad for all exhibitors. The B2B committee also encourages you to do pre-show marketing to alert your customers where to find you during the show.

How do I order a lunch?

Please fill out this form and indicated how many Ham, Turkey, Veggie and/or gluten free options you would like. At this time, no special orders will be accepted.

Lunch Order Form

 

How do I register for the Business After Hours?

No registration required.

How do I register for the Chamber Breakfast?

Contact the Androscoggin County Chamber of Commerce at 783-2249.

How many sales can I expect to make at the B2B?

Orders may be made at the trade show as a courtesy however we ask that you leave the actual transaction until after the show. No cash, credit cards or monetary items should be exchanged on the day of the show.

Many of our exhibitors use the B2B as a chance to meet potential customers, reconnect with business professionals, or as a public relations tool to supplement their television, radio, and print marketing efforts.

In fact, B2B exhibitors have remarked that attendees sometimes call weeks or months after the show and say, “I saw you at the B2B.”

Remember, the more effort you put into connecting with your clients, the more you will get out of it. The trade show serves as an opportunity. It’s up to you and your staff to make the most out of it.

I have three or less employees, any discount?

Small businesses make up the framework of America. If your organization has three or less employees, you will have a reduced rate. Of course, if you are a Chamber of Commerce member, your booth cost will be reduced even further.

I’m a non-profit, any discount?

Unless your organization is a Chamber of Commerce member, there are no additional discounts at this time.

What are the additional purchases I might be interested in?

Additional items that may be of interest for you include an exhibitor Lunch at $12.00 a piece (free for Prime and Gold Sponsors), waste basket at $5.00, carpeting for $20.00 and electronic list of attendees that includes the contact information for everyone providing a business card, priced at $25.00.

What is included in the booth price?

By registering, your booth with include:

  • 7’d x 8’w booth.
  • 7’ back wall and 30” sides.
  • One 6’ table with tablecloth and skirting.
  • One 110 volt, 5 amp electrical receptacle within six feet of booth wall with two outlets.
  • Two chairs.
  • Four employee name tags.
  • Your company name via blue lettering on white background sign.
  • Free wireless.
  • Free parking.
  • Free business size card ad in the 2012 Business to Business Trade Show insert published the Sunday before the event by the Sun Journal.
  • Security for your booth.
  • Opportunity to network with other exhibitors and 2,500 attendees.
What method is used to price B2B booths?

Androscoggin County Chamber of Commerce Members with four (4) or more employees are priced at $475.00 per booth, Non-Androscoggin County Chamber of Commerce Members with four (4) or more employees are at $625.00 per booth, Androscoggin County Chamber of Commerce Members with zero to three (0-3) employees are priced at $225.00 per booth and Non-Androscoggin County Chamber of Commerce Members with zero to three (0-3) employees are at $275.00 per booth.

Double booth purchases will be priced at less than the going rate.

Limited larger booths (smaller than a double booth but larger than a single) are available at a separate price. Please call for availability.

Booth selection is based on first come, first serve.

When will I receive my booth assignment?

Click 2012 BTOB Booth Assignments_05-18-12 for the booth assignments as of Friday, May 18:

Why are some booths blocked off?

Booths at the end of the row or on a corner are typically blocked off because as a sponsor, you get first location priority.
If my booth is not a premium space, will I still get traffic in the back corners?

The layout of the Trade Show is designed in order to give all of our exhibitors as much foot traffic as possible. With our basic layout, traditionally attendees, once in the aisle, make their way up and down the pathways in a serpentine manner. So, even if you are in a back corner, you’ll still get traffic. Of course, the more appealing your display, enthusiasm and marketing efforts, the higher likelihood of increased traffic.

Will there be a business center at the show?

At this time, there will not be a business service center on the grounds.